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Masum Badsha
Jun 18, 2022
In Music Forum
Also stayed on-brand by emphasizing its Australia Mobile Number List message of flying to people, not to places. Heathrow wants flyers to view their families and friends as their destination, not the airport. This ad campaign as a whole does an excellent job of pushing that message. Lessons For Your Business This campaign provides some powerful lessons for companies that want to run digital campaigns. First, your business needs to ask a simple but Australia Mobile Number List powerful question: what is our message? While it’s a simple question, the answer might Australia Mobile Number List surprise you. Most businesses know what they sell and have an idea of who their target customers are, but it’s harder to pinpoint a message. In Heathrow’s case, the message is that they are there to help you reach your destination, not be the destination themselves. Instead of Australia Mobile Number List taking the popular route of smashing their customer’s over the head with it, Heathrow’s approach is to subtly allow the viewer of Australia Mobile Number List the ad to discover it themselves. When you run a campaign, you need to know your message and trust that your customers will understand it. Build around your message, never let up Australia Mobile Number List on it, but also, don’t beat your customers over the head with it.
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Masum Badsha

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